At CWT Consulting Group,

we specialize in developing marketing initiatives for consumer brands that truly drive sales. We help companies acquire new high-quality consumers and retain current shoppers.
Whether building overall strategies or implementing campaigns, we often work as an extension and advisor to company’s in-house teams. Our results driven approach to marketing has led to major achievements for both new-to-market and established brand clients.

  • “Caroline's passion about marketing is infectious. She is innovative and detailed in her approach to a marketing strategy. She takes the time to understand the current needs of a company, but also has the vision to see what the long range goals can be. She will help you get from here to there! A key differentiator that Caroline brings to a company, is her ability to craft a strong marketing strategy AND execute on that strategy. I love working with Caroline and can't recommend her more!”


    Emilie MacFarlane
    CFO OF TUCKERNUCK

  • “I have worked with Caroline for many years. No matter the project she takes time to understand the goals, she develops a thoughtful strategy, and she comes up with delightfully creative ways to achieve results. She has proven herself time and again. I think the best part is that she aims so high…she really shoots for the stars and she makes it happen. It’s truly marketing innovation, it’s FUN and you see the result of the effort.”


    Jane Winchester Paradis
    FOUNDER OF JANE WIN JEWELRY

  • “I’ve known Caroline for years, and let me tell you… anything this gem of a human does is bound to succeed. If your brand/company is looking to take your biz to the next level, CWT Consulting Group is your answer.”

    Cameran Eubanks Wimberly
    INFLUENCER

  • “Personable, direct, innovative. Caroline is somebody you want on your team. Her wide range of experience around all forms of marketing strategy and execution has developed her into a marketing powerhouse. Her actionable strategies continue to have a huge impact on the success and growth of our business and she always delivers more than she promises. Best part: she gets results.”

    Marguerite Adzick
    FOUNDER AND CEO OF ADDISON BAY

  • “As a Founder, it’s hard to hand over important pieces of your brand to someone else, and giving my trust to Caroline to keep us on point with marketing has been a great decision. The CWT Consulting Group Team is super focused and helps us determine the best decisions to make for growth and a high ROI. Caroline helps us set goals and is extremely experienced in both the influencer, email marketing and partnership areas which are critical to focus on now more than ever. She’s an incredible person, gets to the point, and super fun to work with!”

    Sue Sartor
    FOUNDER OF SUE SARTOR

  • “Caroline and her team have gone above and beyond our expectations and are a pleasure to work with. They are experts in marketing and building brand awareness and truly have a wonderful attention to details in everything they do. CWT's genuine thought and care for our brand is exceptional. We simply adore the partnership!”

    Blythe McCain
    CO-FOUNDER OF CECIL AND LOU + ELIZA JAMES KIDS

  • “As a small business, Caroline brought her wealth of knowledge and experience working for female-centered brands to help us grow our customer base and forge new partnerships. She’s well connected to other brands and loves what she does - and it shows!”

    Gracielinda Poulson
    FOUNDER OF GRACE ROSE FARM

  • “Caroline helped take our company to the next level, generating national exposure that helped drive revenue. CWT Consulting Group is a fantastic marketing partner. If you are thinking about working with them, DO IT!”

    Kathryn Valentine
    FOUNDER WORTHMORE NEGOTIATIONS & MCKINSEY ADVISOR

  • “Caroline not only has great energy and enthusiasm, but her on point follow through illuminates these attributes and highlights her market intuitiveness. She is always prepared, thinking ahead, is organized to a tee, can swerve on a dime, brings big game to the table and icing on the cake; is a great pleasure to work with.”

    Karen Adams
    FOUNDER OF KAREN ADAMS DESIGNS

  • "Caroline and her team are great at what they do because everything is done with thought, care, and a look at the data. That rare mix of creative and analytical, which can be difficult to find in this industry. As an influencer I know that a pitch from her will always contain something that is relevant to my business -- no fluff, always something that will be relevant for my audience. I have really enjoyed working with the CWT Group on my upcoming Addison Bay collection launch. The team has been thoughtful, responsive, and easy to work with which has made for a smooth and seamless process."

    Grace Atwood
    THE STRIPE

  • “I always do a happy dance whenever I get an email from the CWT group! Caroline's industry expertise, infectious personality, and beautiful taste result in exciting brand introductions and creative initiatives that make my job so much fun as a lifestyle blogger. I love every chance I get to work with her and feel grateful to have been a part of some of her incredible ideas. If I ever started a product line, Caroline will be one of my first calls. Having seen how effective, innovative and on-the-pulse she is in the marketing world, I wouldn't want to do it without her!"

    Kate Padgitt
    LONESTAR SOUTHERN STYLE BLOG

  • “Caroline brings energy and a forward thinking mentality to every challenge she faces. She has a knack for putting herself in other people’s shoes, whether that’s a consumer of your product, an editor or influencer that’s important to spread your message or YOU as her client. That allows her to be very effective in any role she’s asked to serve. While she was with us, she excelled with every project. If you’re a busy executive and you need to not only get new ideas flowing but also get them accomplished, then Caroline is a perfect fit for you.”

    Julia & Thomas Berlozheimer
    FORMER CEO & CFO OF GAL MEETS GLAM

  • “Ready for Innovation, energy, and follow through? Caroline consistently brings that to the table and so much more. Her “what if we…” ideas led to giant leaps in marketing and brand innovation and always challenged the status quo.”

    Eleni McCready
    SENIOR DIRECTOR OF MEDIA & COMMUNITY DEVELOPMENT AT LILLY PULITZER

  • “Caroline has an amazing strategic brain and the ability to see the big picture effortlessly. She is always on the pulse of the consumer and new ways to drive acquisition and retention. Plus she is a fantastic partner- always respectful, kind and a pleasure to work with.”

    Emily Albright Miller
    FORMER AVP OF MARKETING AT VICTORIA SECRET


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